Your Performance Marketing Experts

We are your growth marketing engine. Accelerate your growth and maximize your paid advertising media dollars.

Some of our Partners

A Word From Our Clients

"The Gradient Media Group team opened our eyes to a new way of approaching paid social. Their focus on simplicity and transparency has upleveled our game, helping to deliver significant year over year CTR, CVR, and CPA improvements despite crazy CPMs. 10/10 would recommend.”

— Gabi Arnay, VP Performance Marketing at WW
"If you’re looking for a marketing partner who treats your budget as if it’s their own, and delivers real results, look no further than Gradient Media Group. Their team of experts become part of your team, with their hands on the wheel and a deep understanding of the channels that matter most. They don’t just hit budgets, they make sure every dollar spent makes financial sense for your business. In just one year, they cut our CAC in half and more than doubled our orders. I’ve hired them multiple times, and would highly recommend them."

- Corey Lewis, CMO Flexcar
“Gradient Media has been a great partner in helping Thrasio scale our Direct to Consumer business. They are a true extension of our team and bring a level of strategic planning an execution that has driven profitable growth across our portfolio of brands.”

— Matt Pacheco, Head of Direct to Consumer at Thrasio
"The team at Gradient Media has helped us define our customer acquisition strategy from the ground up. We truly appreciate how quickly the team adapts to market conditions and provides solutions that help us drive our growth."

— Nick Sky, Co-Founder and CEO at ChangEd
“When we launched Jock MKT, we knew we needed partners who could help us build, optimize, and scale. Mike and Mike were my first and only call given their vast experience across marketing channels, industries, and companies of all sizes. Highly recommended!”

— Dave Isman, Co-Founder and CMO of Jock MKT

Our Partner Platforms

Our Goal

At GMG, we are an extension of your marketing team. Our mission is to grow new customers for your business by utilizing single-variable ad testing, leveraging zero-party data and delivering actionable creative insights for your brand.

Improve your CAC

graph-representing-GMG's-performance-through-average-cac-decrease-plotted-against-months-of-GMG's-takeover

At Gradient Media Group, our focus is on diligent audience + creative testing. Our approach is straightforward, but surprisingly many brands come to us with the same opportunities.

✔️ Single Variable Testing - do you know what ads are really working and why?

✔️ Cross Channel Optimization - are you testing into new social channels and diversifying?

✔️ New Betas - are you properly testing into new products and understanding their impact to your brand?

✔️ First Party Data - what are your customers buying and why? Are you utilizing that information in your ad creative and audience targeting?

We believe in driving long-term growth for your business, and we know that in order to get there you need a strong foundation. Across our existing portfolio of business’, we've been able to drop the average CAC by ~60% within the first 6 months of management.